Media campaigns encouraging tobacco users to stop


From State Gazette: It turns out the FDA is not the only federal agency using graphic images, as the Centers for Disease Control launched its Tips from Former Smokers Campaign in March and has reported that calls to its quit-smoking hotline have doubled since the ads aired.

The Tips Campaign shares the truth about smoking and the harmful effects of tobacco use through the stories of real people who are currently suffering the effects of their choices. The CDC says that it is using the campaign at the suggestion of the Institute of Medicine, National Cancer Institute and Surgeon General who all recommended that hard-hitting national media campaigns would raise awareness about the dangers of tobacco use and encourage tobacco dependents to quit.
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